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Services for Trial Attorneys
“Don’t write. All you need to know is what you already know – how to tell a story” – Gerry Spence
The stories you share define you. Judges and jurors know this. The attorneys who represented Merck in the Texas Vioxx trial knew this. But it was Houston attorney Mark Lanier who took advantage of this and shook Merck's gates with a two hour opening statement that cast the jurors in the role of investigators within a story that he crafted Hollywood-style.
The outcome? A $253M award. And jurors who remember little of Merck's case, but who recall Mark Lanier's powerful oratory to this day.
We understand the raw human power of persuasive stories. Make your facts memorable by weaving them into a human drama that captures the attention of jurors and leaves your competition stuttering. Our services:
- Mixed Media Opening/Closing Content
- Story Creation that Welds Data to Narrative
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